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BHG Group AB (publ) (”BHG”) hereby announces that Sara Sterner will assume the position as Head of HR, Communications and ESG. Sara Sterner will be part of BHG’s management team and joins today 12 January. Sara Sterner most recently came from the role of CEO at PåHoj AB and holds a number of Board of Directorships. Sara war earlier responsible for communications, PR, HR and strategy and finance at Orbital Systems, and was the Co-founder of Agentum, focusing on the recruitment of strategically important roles.

Sara has experience from both operational and strategic roles, with a solid foundation in HR, communications and sustainability.

BHG’s President and CEO, Gustaf Öhrn, comments: “We are very pleased that we have succeeded in recruiting someone of Sara’s caliber. Sara’s role covers three important areas for BHG and our continued growth; our employees, running and coordinating our communications and coordinating and strengthening our continued ESG efforts.”

Sara Sterner comments: “I am very happy to take on this role as responsible for three areas that are all close to my heart. BHG is an interesting mix of a listed company characterized by a truly entrepreneurial spirit.”

Sara Sterner takes over from Maria Morin who left BHG at year-end for another position outside of BHG.

BHG Group is a reseller of construction and home furnishing products. The product range consists of own and external brands and includes interior design products, solutions for kitchens and bathrooms, as well as tools and machines for gardens and outdoor environments. The largest share of sales takes place online, where the company's customers are mainly found in the Nordic region. BHG Group previously went by the name Bygghemma and is headquartered in Malmö.