YIT Oyj: Art for new homes - YIT launches collaboration with Kunsthalle Helsinki and the Artists' Association of Finland

YIT is launching a collaboration with the Artists' Association of Finland as part of its Modern Patrons program. Through this collaboration, buyers of a new YIT home will receive an art gift voucher to the art lending services in Tampere, Helsinki, and Turku. Moving into a new home is a meaningful moment in life. The aim of the collaboration is to offer a thoughtful house-warming gift with lasting value.

Modern Patrons is an initiative by the Artists' Association of Finland that brings together visual arts organizations and companies committed to advancing cultural responsibility and shaping the future of art.

"Through the Modern Patrons collaboration, we can offer our customers an art gift that brings lasting value and joy. At its best, it can be passed down from generation to generation, just like a YIT home," said Pekka Helin, Sales and Marketing, Residential Finland at YIT. "Our work is guided by the idea that a tomorrow well built is created today, through choices that generate value for our customers. We are delighted to support Finnish artists and, at the same time, bring art into the everyday lives of our customers."

The art collaboration will be launched in connection with the Young Artists 2026 exhibition at Kunsthalle Helsinki, with YIT as the main partner. First held in 1939, the exhibition showcases professional artists under the age of 35 and has served as a springboard for many of Finland's most well-known artists, from Tove Jansson to last year's Young Artist of the Year, Man Yau. The exhibition will be open from 29 May to 19 July 2026.

"We are delighted and proud of this year-long partnership with YIT. Their strong commitment to culture and to long-term collaboration is especially meaningful to us, and together we can strengthen the role of art in society", said Nina Toppila, Managing Director of Kunsthalle Helsinki.

"We hope YIT's bold initiative will serve as an inspiring and concrete example of how collaboration between companies and the cultural sector can create shared value," said Annukka Vähäsöyrinki, Executive Director of the Artists' Association of Finland.

Strengthening the customer experience is one of the strategic focus areas of the YIT Group. This work is guided by YIT's new brand promise, Tomorrow well built, which captures the value YIT seeks to create for its customers in every interaction and solution.

For further information:

YIT Corporate communications, tel. +358 44 743 7536, press@yit.fi

Distribution: Nasdaq Helsinki, major media, www.yitgroup.com

YIT creates thriving living environments in Europe. We build homes for a good life, spaces where people and businesses can thrive, and infrastructure that supports the essential functions of society. We operate in seven countries and employ approximately 4,100 professionals. In 2025, our revenue was EUR 1.8 billion. YIT Corporation's shares are listed on Nasdaq Helsinki.
YIT. Tomorrow well built.

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