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Translation: Original published in Finnish on 6/3/2026 at 9:09 am EEST.
Solar Foods announced on Tuesday that the first consumer product containing the company's Solein protein has been launched in the United States. The launch is a collaboration with sports nutrition company Ambrosia Collective. We view the news as a positive step in the commercialization of Solein, as it demonstrates the product's suitability for the mainstream supplement market and serves as an important reference in the US market. The expected product launch does not cause changes to our forecasts, as we already knew about Ambrosia Collective's significant order in January.
US-based Ambrosia Collective is bringing a ready-to-mix protein powder made from Solein under its Planta brand to test marketing, which will be sold on the company's own website and on Amazon. The goal is to expand sales nationwide during the summer.
Ambrosia Collective is a medium-sized US-based supplement company founded in 2018. The company has established itself as a developer of high-quality, performance-enhancing, and vegan-friendly sports nutrition products. The company emphasizes clinically studied ingredients, transparent dosages, and independent testing in its products. Ambrosia has an extensive distribution network, including GNC, The Vitamin Shoppe, Sprouts, Amazon, and Hy-Vee. For example, The Vitamin Shoppe has over 600 stores in the United States, although we do not know exactly how widely the chain distributes Ambrosia Collective's products.
The United States is a critical market for Solar Foods, and the company is commercializing Solein there, initially focusing on the health and performance segment. The launch now seen is the first consumer product made from Solein in the United States. While Solar Foods' revenue currently relies heavily on the limited capacity of the Factory 01 demonstration plant, these initial commercial launches are important for the investment story on the path to industrial scale. They build Solein's brand awareness and prove the raw material's functionality and suitability as part of partners' product development. Successful launches partly lower the company's risk profile as it seeks to convert letters of intent into binding sales agreements and raise financing for the industrial-scale Factory 02 investment, which is at the core of its investment story.
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