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Research

Growth continues by capturing domestic market share

By Arttu HeikuraAnalyst
Puuilo
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Puuilo's updated strategy targets stronger growth than previously expected and as a result we have revised our store opening forecasts upwards. The main drivers of the company's profit growth are a scalable cost structure driven by an expanding store network and the growth of existing stores. The near-term valuation of the stock remains slightly elevated, but we believe this is justified by the strong earnings growth profile and high return on capital.

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Puuilo operates in the retail sector. The company operates and manages several stores and trading locations. The range is broad and includes household and pet products that are resold under its own or other brands. Customers mainly consist of private players around the global market. The largest presence is found in Finland.

Read more on company page

Key Estimate Figures24.04.2024

202324e25e
Revenue338.5391.2430.8
growth-%14.2 %15.6 %10.1 %
EBIT (adj.)52.863.872.7
EBIT-% (adj.)15.6 %16.3 %16.9 %
EPS (adj.)0.460.560.64
Dividend0.380.450.51
Dividend %4.3 %3.2 %3.7 %
P/E (adj.)19.625.321.9
EV/EBITDA12.716.013.5

Forum discussions

Puuilo to Open a New Store in Lentola, Kangasala in Autumn 2026 Puuilo continues its growth and will open a new store in Lentola, Kangasala ...
13 hours ago
by Vanerihands
14
OP anticipates that Q3 revenue has grown by almost 17% (y/y) and adjusted EBITA has increased by 14% year-on-year, and speculates that a positive...
12/3/2025, 11:30 AM
by supremegod
24
It seems to be the Eagleman known from Instagram
12/2/2025, 11:18 AM
by AaronWlanBissaka
3
Puuilo’s social media content isn’t apparently funny enough, when an outsider comes to mess around with their own content: Ilta-Sanomat – 2 ...
12/2/2025, 10:15 AM
by Vanerihands
1
In my opinion, Puuilo has succeeded exceptionally well in its marketing. It certainly resonates with its own customer base, even if it doesn...
11/30/2025, 10:05 AM
by Str88
20
![1764484908305246914849169254504
11/30/2025, 6:48 AM
by supremegod
51
IKH’s revenue decline has softened. Grafton’s CEO sees significant recovery potential in Finland. tools.eurolandir.com Trading Update In Finland...
11/13/2025, 7:38 AM
by Vanerihands
7
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