Tokmanni's Q4 result was close to our expectations, but the 2023 guidance and the underlying comments on the development of the different cost items were more positive than we expected. Inflation still holds consumers' purchasing power hostage, but increased price awareness in customer behavior seems to have strengthened, which we believe supports Tokmanni's development. The company's own strategic work also remained good.
Trade. (Tokmanni)
Tokmanni is the largest general discount retailer in Finland measured by number of stores and revenue. We offer our customers an interesting and wide assortment at affordable prices in 186 stores around Finland and in online store. Our target is to grow by improving our Like-for-Like growth and by opening new stores. In addition, we seek improved profitability through an increased Private Label and direct sourcing share of sales.
Corporate responsibility is a strategic focus area for Tokmanni and we respect people and the environment.