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Rapala VMC

1.09 EUR

+0.46 %

5,928 following
Corporate customer

RAP1V

NASDAQ Helsinki

Personal Goods

Consumer Goods & Services

+0.46 %
+5.34 %
-10.33 %
-15.23 %
-14.57 %
-15.89 %
-74.47 %
-86.83 %
-83.02 %

Rapala VMC is a company focused on sport fishing products. The sale of fishing equipment takes place through the company’s distribution network and includes several brands. The product range includes lures as well as related gear such as rods, reels, hooks, and fishing knives. The company operateCorporations globally, with its largest markets in Europe and North America. The company’s headquarters is located in Helsinki, Finland

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Market cap
42.32M EUR
Turnover
5.58K EUR
P/E (adj.) (26e)
EV/EBIT (adj.) (26e)
P/B (26e)
EV/S (26e)
Dividend yield-% (26e)
Coverage
Recommendation
Reduce
Target price
Updated
13.03.2026
Disclaimer
Thomas Westerholm
Thomas Westerholm

Analyst

Revenue and EBIT-%

Revenue M

EBIT-% (adj.)

EPS and dividend

EPS (adj.)

Dividend %

Financial calendar
13.5.
2026

Business review Q1'26

20.8.
2026

Interim report Q2'26

29.10.
2026

Business review Q3'26

Risk
Business risk
Valuation risk
Low
High
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Rapala H1'25: Toward a Turning Point18:30
Video by
Thomas Westerholm

Rapala H1'25: Toward a Turning Point

After several challenging years, Rapala's early 2025 figures suggest a shift toward better performance. Sales in the United States have been particularly strong. CEO Cyrille Viellard comments on the developments in the video.

Rapala VMC
Forum discussions
At the risk of this starting to look like spamming, here is one more post about Sufix. In the post above, the search data related to Sufix appears strong now in 2024. When taking a closer look at the search data for the last 90 days, searches in April stand out strongly, and within...
5/8/2026, 6:47 AM
18
This year, Rapala’s visibility on Amazon seems to have improved. Rapala is classified on the site with a “top brand” rating. Additionally, over the last 3 months, more than 50,000 orders containing Rapala products have moved through Amazon. According to Amazon’s data, Rapala’s orders...
5/5/2026, 10:51 AM
16
Thanks, glad to hear that the posts have been found useful! I also have expectations for the Q1 report; specifically, mentions regarding demand after the quarter are of interest. In a way, it’s exciting again, because if things went really well, the guidance would likely be raised...
5/8/2026, 10:56 AM
12
This isn’t crossing into spam territory. Thanks to LaMa for taking the time to dig these things up for everyone to see and speculate on these are a pleasure to read. I also enjoy digging for similar info myself, but life gets so hectic sometimes that I don’t have the time to go quite...
5/8/2026, 10:33 AM
by Haukiparoni
11
Reuters reports that the first IEEPA tariff refunds would be paid out on May 11. From the news: Eaton, who is overseeing the refund process, said about 3% of IEEPA entries have been liquidated through CAPE ​and are in the refund stage, which includes ​issuance of payments by the ...
4/30/2026, 12:35 PM
11
Here are Thomas’s pre-release comments as Rapala reports its Q1 results on Wednesday, May 13. We expect the company’s revenue to have grown by roughly a few percent in the early part of the year, with operating profit increasing by just under 10%. Rapala is publishing an abbreviated...
5/11/2026, 5:06 AM
by Sijoittaja-alokas
10
USA’s March Imports data is now available. Figures are in millions of euros, with the 2026 figure first and the 2025 figure in parentheses. China’s relative share is approximately 56%; compared to the previous year, the decrease in relative share is less significant when March figures...
5/7/2026, 9:57 AM
8
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