Copyright © Inderes 2011 - present. All rights reserved.
  • Latest
  • Markets
    • Morning Review
    • Stock Comparison
    • Financial Calendar
    • Dividends Calendar
    • Research
    • Articles
    • Insider Transactions
  • inderesTV
  • Portfolio
  • Forum
  • Premium
  • Femme
  • Learn
    • Investing School
    • Q&A
    • Analysis School
  • About Us
    • Our Coverage
    • Team
Research

Pieces falling in place at record speed

By Olli VilppoAnalyst
Rapala VMC
Download report (PDF)

Rapala's H1 result was very strong as high-margin sales was efficiently reflected in the lower rows. Sales was clearly helped by the fishing boom generated by the pandemic and good weather but, in our opinion, the main background factor is that the company has been solving its chronic problems. Earnings growth has all preconditions to continue in coming years as there is still a distance to full potential and valuation is also cheap after we raised our estimates.

Login required

This content is only available for logged in users

Create account

Rapala VMC is a company focused on sport fishing products. The sale of fishing equipment takes place through the company’s distribution network and includes several brands. The product range includes lures as well as related gear such as rods, reels, hooks, and fishing knives. The company operateCorporations globally, with its largest markets in Europe and North America. The company’s headquarters is located in Helsinki, Finland

Read more on company page

Key Estimate Figures17.07.2021

202021e22e
Revenue261.3294.6289.0
growth-%-5.1 %12.7 %-1.9 %
EBIT (adj.)21.538.635.8
EBIT-% (adj.)8.2 %13.1 %12.4 %
EPS (adj.)0.310.600.61
Dividend0.000.200.30
Dividend %0.0 %16.2 %24.3 %
P/E (adj.)14.12.12.0
EV/EBITDA9.92.22.1

Forum discussions

As Rapala updates its strategy, we may see if my growth expectations are too conservative compared to the company’s goals. However, in my opinion...
12/12/2025, 10:41 AM
by Thomas Westerholm
13
In 3 years, revenue is forecast to grow by less than 8%. A bit of Vilppo would be welcome Inderes Odotuksia alas ennen torstain H1-raporttia...
12/12/2025, 9:22 AM
by Zen65
5
And here is a new company report on Rapala from Thomas. We have taken into account Rapala’s balance sheet refinancing and made slight adjustments...
12/12/2025, 5:58 AM
by Sijoittaja-alokas
5
If you wear a bit of a tinfoil hat, this also alleviates the fear that a “Cityconit” move would have been made with Rapala. Share price at an...
12/11/2025, 6:46 AM
by Ummon
16
Investors’ wishes have clearly been heard! Presumably, the business reviews will be slightly lighter than the H1 report and the financial statements...
12/11/2025, 6:19 AM
by Thomas Westerholm
9
Here are Thomas’s comments on Rapala’s transition to quarterly reporting. Quarterly reporting improves the transparency of the company’s investor...
12/11/2025, 5:57 AM
by Sijoittaja-alokas
7
Rapala VMC Oyj adds Q1 and Q3 interim reports to its financial reporting in 2026 | Kauppalehti Great news.
12/10/2025, 2:44 PM
by Pyylevä
40
Find us on social media
  • Inderes Forum
  • Youtube
  • Facebook
  • Instagram
  • X (Twitter)
  • Tiktok
  • Linkedin
Get in touch
  • info@inderes.fi
  • +358 10 219 4690
  • Porkkalankatu 5
    00180 Helsinki
Inderes
  • About us
  • Our team
  • Careers
  • Inderes as an investment
  • Services for listed companies
Our platform
  • FAQ
  • Terms of service
  • Privacy policy
  • Disclaimer
Inderes’ Disclaimer can be found here. Detailed information about each share actively monitored by Inderes is available on the company-specific pages on Inderes’ website. © Inderes Oyj. All rights reserved.